Rooftop Rush was a Christmas-themed game created for Mitchells & Butlers, designed to encourage customers to engage with the brand in a fun, lighthearted way. Players guide Santa and his sleigh through a snowy cityscape, navigating rooftops, cranes, and the occasional flying penguin, while collecting coins and presents along the way.

The aim was to drive footfall to Mitchells & Butlers pubs and restaurants by rewarding players with food and drink offers. The result was a simple yet addictive tap-to-play game that balanced challenge and reward. All assets were custom illustrated in Illustrator, with characters and elements such as the robin, penguin, coins and presents animated in After Effects before being brought into the game.